Wasatch Speaker Series

Google AdWords – Wasatch Speaker Series

The Wasatch Speaker Series is a new event series for the Wasatch Front. The entire series last roughly 6 months and includes 7 world-renowned speakers including the likes of Joe Biden, Scott Kelly, Dr. Sanjay Gupta, and Gen. Martin Dempsey.

Being in its first year, the series needed some help in getting the word out. That’s where Akers Digital came in. Using local SEM and SEO techniques we were able to effectively and efficiently get the right messaging in front of the right local audience.

The results?
A nearly sold-out event series at a fraction of the CPA.

Work: Google AdWords
Project Kickoff: Fall 2017

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