The Psicobloc Masters Series is an event like no other. Organizers built a 54 ft climbing wall over the water ramps pool at the Utah Olympic Park. Top climbing athletes from around the world compete in a head to head competition.
Akers Digital partnered with the contest to provide content management services, digital advertising on Facebook, and day of social media support. To properly cover the finals of the event we brought our team of five including community managers and photographers providing professional imagery and real-time updates.