News
How To Set Up A Klaviyo Sending Domain
With the new Google and Yahoo changes coming around the corner, we have created a video and a PDF guide that walks you through the setup of the Dedicated Sending...
BFCM Advertising Recap for Outdoor Brands
Black Friday Cyber Monday (BFCM) has transformed into a retail behemoth, and the outdoor industry is no stranger to its booming potential. But with the ever-evolving landscape of online advertising,...
Have you heard? Gmail and Yahoo have some new requirements to keep your Outdoor Brand out of spam.
Hey outdoor brand storytellers! Brace yourselves for a trek through Gmail's new email authentication landscape. Don't worry, fellow explorers, it's not K2 – more like a scenic trail with 3...
How to Analyze & Optimize Your Post BFCM Email Marketing Success
The Black Friday and Cyber Monday (BFCM) shopping extravaganza demands meticulous planning and execution to deliver successful campaigns. However, the story doesn't end with the last click. As the year draws to a close, businesses are presented with a valuable opportunity to explore and refine their strategies, ensuring sustained success beyond the BFCM rush. Let's dive into the BFCM data and uncover key metrics to effective post-campaign analysis and optimization.
Reaching the Summit of Success: Akers Digital Partners with TRUCK Gloves
At Akers Digital, we are thrilled to introduce our latest partnership with a brand that truly resonates with outdoor enthusiasts and adventure seekers. We've joined forces with TRUCK Gloves, a...
Is Black Friday Already Here? In October?
Well This Seems Early. I saw a stat this week from one of our vendors, AgencyAnalytics, stating that 43% of US consumers plan to start shopping before the end of...
BFCM: Don’t Bet The House on New Customer Acquisition
Market snapshot
Q4 is Here... As we enter Q4 at Akers, our team has been diligently preparing, analyzing forecasts, and strategizing for the upcoming BFCM rush. As partners with Klaviyo,...
Featured on Klaviyo: 10 effective strategies to build your list before Cyber Weekend
Chelsea Grove, Key Account Manager of Akers Digital, was featured in the Klaviyo Community. Read the excerpt below or the full article As Black Friday and Cyber Monday approach, we all...
Finding Agency Success in the Outdoor Niche
Last month I had the opportunity to talk to Agency Analytics around the success of Akers Digital and some of the lessons we have learned along the way. Agency Analytics...
BLC Recap: Habits of High Performers - Sunell Gupta
As a business leader in the outdoor and cycling industry, you understand the importance of high performance. Chelsea and Tim attended the 2023 Bicycle Leadership Conference hosted by PeopleForBikes,...
Featured on AgencyAnalytics: Cashflow
Tim Akers, founder of Akers Digital, was featured on Agency Analytics’ Blog. Read the excerpt below or the full article It’s rare to find a growing marketing agency...
Akers Digital Hires Two & Joins One Percent For The Planet
FOR IMMEDIATE RELEASE Akers Digital Hires Two New Team Members to Expand Outdoor Industry Marketing Services and Becomes Certified Member of One Percent For The Planet. Park City, UT...